Blogs
This is a graph based overview over my blog articles and projects. This is a k-nearest neighbor graph where two nodes are adjacent if one of them is a closest neighbor of the other.
The Interactive Guide to Attribution Modeling
marketing analytics
This post provides a short introduction to attribution modeling and how it can be used to measure the effectiveness of marketing campaigns.2024-09-11
Intelligent Chatbots at OMD
nlp
chatbots
Especially when it comes to “AI”, actions speak louder than words. Together with the people at Optimize My Day GmbH, we created a chatbot that allows users to interact with their documents, retrieve information and build up their knowledge base.2024-09-11
Market Basket Analysis Using High Utility Itemset Mining
marketing
market-basket-analysis
data-mining
artificial-intelligence
machine-learning
Wed, 11 Sep 2024 16:58:12 GMT
An Introduction to Bayesian A/B Testing
statistics
marketing-analytics
a-b-testing
bayesian-statistics
machine-learning
Thu, 05 Sep 2024 17:18:14 GMT
Useful Visualizations and Statistics for Marketing Analytics
marketing-analytics
python
visualization
data-analytics
matplotlib
Fri, 30 Aug 2024 15:40:15 GMT
How to use PostgresDB as your One-Stop RAG Solution
postgres
llm
vector-database
ai
chatgpt
Fri, 12 Jan 2024 18:43:56 GMT
Putting Bayesian Models into Production
machine-learning
bayesian-statistics
data-science
Mon, 28 Aug 2023 15:18:26 GMT
Customer Analytics: Pattern Mining on Clickstream Data in Python
data-science
artificial-intelligence
frequent-pattern-mining
data-mining
marketing-analytics
Mon, 21 Aug 2023 15:36:28 GMT
A Data-driven, Bayesian Approach to the Critical Path Method
data-science
operations-research
bayesian-statistics
project-management
Mon, 14 Aug 2023 16:06:01 GMT
Applying the Bayesian Gamma-gamma Model for Customer Lifetime Valuation
machine-learning
bayesian-statistics
data-science
marketing-analytics
Sat, 12 Aug 2023 15:47:33 GMT
Material Flow Simulation and Optimization with SimPy
data-science
machine-learning
simulation
python
operations-research
Tue, 08 Aug 2023 11:14:02 GMT
A Bayesian Approach to Customer Lifetime Valuation
bayesian-inference
marketing
customer-lifetime-value
marketing-analytics
statistics
Sun, 30 Jul 2023 16:26:29 GMT